They aren’t doing this to win over new riders or just for funsies: it’s at the recommendation of an outside law firm’s review of their privacy policies. Last year, people began to have some very understandable concerns after the existence of what’s called “God mode” within available to select employees. This mode serves as a sort of Marauder’s Map of real life, showing where every user of the service is in real time.
Last year, people began asking questions about Uber’s privacy policies after one of the company’s executives answered a reporter’s questions about the service by e-mailing her excerpts from logs of her own Uber trips, something that she didn’t give him permission to do.
The new privacy policy makes it much clearer that Uber collects certain information about its users, which includes their location at any time (even when the app isn’t running) and that the company will store information about people in your address book that you share with the app.
Uber Broadens Rider Privacy Policy, Asks for New Permissions [Bloomberg News]
by Laura Northrup via Consumerist
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