If you’re cruising for a pick-me-up in store aisles soon, you might notice that certain brands are a bit cheaper than before: because the price of coffee beans has fallen lately, the parent company of Folgers and Dunkin’ Donuts brand packaged coffees has decided to pass on the savings to consumers.
J.M. Smucker Co. says it’ll cut prices on its U.S. packaged coffee brands by an average of 6% per item — except for coffee pod products, reports International Business Times.
“For the last several quarters, lower green coffee costs were reflected in promotional pricing for the majority of our packaged coffee products, and we do not anticipate those prices changing significantly,” said Steve Oakland, who heads up Smucker’s U.S. food and beverage business.
It’s not the first time Smucker has slashed prices — in July 2015, it took 6% off, on average, on the majority of its coffee brands as well.
“This list price decrease provides an opportunity for consumers to benefit from lower pricing on an everyday basis.”
Folgers Coffee Maker JM Smucker Co. (SJM) Slashing Prices In The US [International Business Times]
by Mary Beth Quirk via Consumerist
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